4 Reasons Why People Do Not Turn Their Purpose Into Profit – Part 3

W hen you and I come into this world, ideally, we find the world prepared for us. Our parents go to great lengths to make sure that when we arrive, we are safe, cared for, protected and that there is a conducive environment for thriving.

I remember when I welcomed our first born into the world. All along we had prepared ourselves for it, but when he did show up, we found out that we were not exactly ready. Interestingly, that is now life is all round. When you start talking about purpose to profit, that is converting your gifts and talents to a venture, you realize too quickly that there are very few plans for this.

Gig Economy

As the world is experiencing an upsurge in the “gig economy”, we realize every so increasingly how unprepared people are. You find very many people that are filled with ideas, passion, a calling and gifts and talents not turning these into a venture. There are several reasons behind that, but I will just focus on four. The first two have been covered in the previous articles:

1. Ignorance
2. Status Quo

3. No Proven Path

The same way we go to great lengths to prepare for the birth of our children, it is the same way we go to great lengths to prepare for their growth. The sinister thing with that is that we assume that what path we have prepared is the correct path for them.

Here is the thing: Most of the paths that people take in life to create a “career” never factor in the things that relate to purpose. They never factor in people’s gifts and talents, people’s ideas, people’s calling (especially that one), and people’s passion.

Man photo created by freepik – www.freepik.com

Proven And tested Path

In so doing, the world has vague or no paths whatsoever for people of purpose. Everyone is somehow supposed to follow a proven, tested and authenticated “career path” in life. When we are preparing for people to have a career path, we seldom use them as an input. We seldom use their capacity and capabilities.

This is so uncanny that it is even pervasive in the world of goal-setting. When people set goals, you will find that the path has already been prepared for them. People set goals for finances, for a house, a car, a hot spouse, hot kids, adventure and then early retirement.

Fighting Uniformity

Someone else set that path and is just touting it for them. People are following that path blindly and that is why even in the attainment of the said goals, people are still disillusioned with life.

The fact of the matter is that it is difficult to create a proven purpose path for people to follow because you cannot make it uniform. The strategies might be the same, the principles might be the same, but the path can never be the same. You find that you cannot examine purpose. You cannot examine passion, ideas and even gifts and talents.

Standard Measure

There is no standard measure for purpose and that is why society has never created something to nurture it. There is no “official” path the world over where people can turn their purpose into profit. What we have available is a uniform education system that forces everyone into it, regardless of their uniqueness.

Is it any wonder that everywhere where this system is there is the phenomenon called joblessness? Is it any wonder also that this system has crowded out the natural gifts and talents that people have? A path has never been created for them.

“Think Different”

That is why a multitude of people never get to monetize their purpose. They stand out like what Apple said in 1984 as square pegs in round holes. They are misfits. Why? Because there is no path. If there was a path, there would have been no misfits.

Ralph Waldo Emerson said something rather profound:

“Do not go where the path my lead, go instead where there is no path and leave a trail”

That message should resonate with all the people that are gifted, trying to stick it out with their purpose. Now that there is no path, what do you do? Do you ignore your gifts and talents? Do you ignore your ideas and passion? Do you ignore your calling? No. Increasingly, there is a place for purpose to profit in the earth.

Purpose Into Profit

You go where there is no path and leave a trail, and oh what a mighty trail it might be. You might never know until you venture.

Part of the solution to life is converting our purpose into profit. We have created an online course towards that. The purpose is to know, own, deploy and monetize our God-given purpose which comes in form of our gifts and talents, our passion, our ideas as well as our calling.

You can find the course here: https://bit.ly/purpose2profit-coaching